Dairy Food Digital Magazine
Author: Barbara Harfmann, Managing Editor
Ingredient experts surmise that part of that huge jump is attributable to more consumer demand for clean-label products and the health benefits associated with natural and organic ingredients.
Although “clean label” doesn’t have a legal definition and is open to consumer interpretation, as the name suggests “clean label” is just that — clean, explains Ravi Arora, director of sales and marketing for Cambridge, Mass.-based Global Organics.
“This would include products with the fewest ingredients that are simple and understandable, and do not contain ingredients that are perceived to be artificial or highly processed. And increasingly, ‘clean’ is getting linked with ‘green,’” he says.
Arora notes that organic certified dairy products grew well even in a difficult 2022 versus the previous year. “Milk/Cream grew by 6.5%, Yogurt by 12.2% and Butter/Cottage Cheese/Sour Cream by 3.4%,” he says.