Beverage R&D Magazine
Author: Lauren Sabett
“There is a notable inclination toward natural sweeteners rather than synthetic alternatives,” says Linnea Halter, marketing coordinator at Global Organics, Cambridge, Mass. “In addition to cane sugar, consumers are choosing organic sweeteners including honey, agave syrup and coconut nectar. These sweeteners typically have lower glycemic index than standard white sugar and are more nutrient-rich.”
Global Organics’ Halter explains how beverage-makers are choosing natural sweeteners to fit into clean label trends.
“Coconut nectar, prized for its low glycemic index and unique caramel flavor, is a favored option as it adds sweetness while enhancing taste, making it ideal for smoothies, energy drinks and flavored waters,” she says. “Agave syrup is another natural sweetener that is gaining popularity. With a low glycemic index and a neutral, sweet flavor profile … it is a versatile choice for reducing sugar in popular applications such as cocktails, teas and flavored drinks.
“Additionally, there is a growing trend of using agave inulin, a blend of agave inulin and sweet agave powder, for its sweetening properties and functional benefits that support gut health, making it suitable for functional beverages like fiber drinks and smoothies,” Halter continues.